E-Commerce and Social Media Coordinator APPLY NOW
Responsibilities:
Social Media Management:
· Oversee all social media platforms, including Facebook, Instagram, and TikTok.
· Develop and implement social media strategies to increase engagement and drive traffic to the website.
· Create and schedule content, including posts, stories, and reels, ensuring consistency and alignment with brand identity.
· Monitor social media channels for trends, feedback, and opportunities for engagement.
· Collaborate with the marketing agency to design and execute social media campaigns and promotions.
Team Management and Coordination:
· Lead a team responsible for inventory management and product updates on the website.
· Provide guidance and direction to team members, ensuring clarity on tasks and deadlines.
· Monitor team performance and productivity, addressing any issues or challenges
· Coordinate photo sessions, working closely with photographers, stylists, and models to ensure successful outcomes.
· Communicate effectively with suppliers to obtain product images and information for website updates.
· Generate creative ideas for reels, offers, and newsletters.
Creative Content Development:
· Generate creative ideas for social media content, promotions, and campaigns.
· Develop engaging content that resonates with the target audience.
· Provide creative direction and guidance to the team.
· Stay updated on industry trends and best practices in e-commerce and social media marketing.
Performance Analysis and Reporting:
· Track and analyze social media metrics, website traffic, and sales performance.
· Prepare regular reports and presentations to communicate key insights and recommendations.
· Use data-driven insights to optimize strategies and improve overall performance.
· Identify opportunities for growth and innovation, proposing new initiatives to enhance brand visibility and profitability.
Qualifications:
· Bachelor's degree in Marketing, Communications, Business, or related field.
· Proven experience in e-commerce management and social media marketing.
· Strong leadership and team management skills.
· Excellent communication, organization, and problem-solving abilities.
· Proficiency in social media management tools and analytics platforms.
· Creative thinking and ability to develop innovative marketing strategies.
· Knowledge of current trends and best practices in e-commerce and social media marketing.
· Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.